GLOBAL AGENCY’S “BRING’EM BACK” MAKES ASIAN DEBUT IN CHINA

Global Agency’s singing format “Bring’em Back,” is now airing on CCTV 3 channel in China. The show’s first broadcast was primetime on Saturday, August 2.

“Bring’em Back” is from the creator of the hit format “Keep Your Light Shining,” and the Chinese production was co-developed and produced by Star China International Media.

 “Bring’em Back” is a striking new singing competition that focuses on contestants’ vocal and creative talent. With a majestic orchestra, and a grand theater with luxurious curtains, “Bring’em Back” is the next in-demand talent show aiming to blend original performances with an interactive audience. The artists are expected to impress the audience and the jury members with their creativity, inspiring stage performance and vocal talent. Each contestant starts by singing his/her song alone on stage after being presented by the host. After a minute and a half of singing, the show enters the "back to the stage" section. The curtains dramatically close, giving the audience just 20 seconds to cast their vote. At this point, contestants are only allowed back on stage if they receive at least 80 percent of the votes. If their score falls below that, they are eliminated. The next step is to hear the criticism by the celebrity jury members. In each episode one singer goes to the semi-finals and there will be only four contestants left competing for the top spot at the grand finale. The format has great elements to catch large audiences.

Izzet Pinto, CEO of Global Agency commented: “ I sincerely believe that ‘Bring’em Back’ is another one of the hit Global Agency formats that will grow strong all around the world. We're also proud to be partnering with Star China again, one of the largest and leading media entertainment groups in China. I am sure the show will be a hit in China and CCTV 3’s audiences will love it.”

“We are very happy to be working with Global Agency again, they have come up with a very unique and exciting initial concept! We have made the show visually impressive and intensely gripping. We believe the strong tension between the performer, live audience, and music commentators are also very intriguing. According to the official rating platform in China, the first episode have risen 34% compare to the previous time slot.” said Vivian Yin, VP of Starry Production & Chief Representative of Star China International Media.